What's is MAP pricing?

MAP (Minimum Advertised Price) is a policy set by manufacturers to prevent retailers from advertising prices below a certain amount.

For power tools and similar products, this means online prices cannot be advertised lower than the manufacturer-authorized price. Most power tool brands and manufacturers adopt MAP policies to maintain fair pricing across their distributors.

This is also why some deals, such as those in flyers, must remain concealed and can only be shared in-store.

At IHL, we pride ourselves on offering competitive in-store prices and the best deals for contractors. Visit us today to discover our unbeatable in-store prices!